|
|||||||||
|
Originally created in support of charity, the popularity of the calendars has been credited for the increased fame of the Stade Français team, as well as rugby in general, in France. The calendars are part of a marketing strategy crafted by Max Guazzini, President of the rugby club. A savvy marketer who built the NRJ Radio group, he has successfully used the calendars to attract a new audience to rugby matches (live and on TV), such as women. |
|||||||||
The Gauls
Le réveil des Eléphants
Murderball
A League of Her Own
Tackling the All Blacks
Living With The Pride: Lions Tour 2009
Living With Lions
Being Barbarians
Cut
Rise: The Siya Kolisi Story
Dieux du Stade - Making of Calendrier 2016
By the Balls
New Zealanders Win at Rugby
Grand Chelem : Une si longue attente
Allons enfants de l'ovalie
XV Beyond the Tryline
The Andes Tragedy: 50 Years Later
Quince: el documental
Oceans Apart: Greed, Betrayal and Pacific Island Rugby
Everybody's Game |