AirDate: 3/21/2003 |
Overview: Mary Brown's Chicken is the nation's biggest homegrown chain of quick-serve chicken restaurants. The Newfoundland-run company has embarked on aggressive expansion, to give rivals a run for their money. But can they maintain brand consistency in the process? CEO Greg Roberts turns chicken fryer for the week... And what happens when it's over results in the season's biggest employee rewards. |