Overview: The city of Ojiya is hidden in the mountains of central Niigata Prefecture, some 200 kilometers north of Tokyo. Because this region gets some of the heaviest snowfall in all Japan, it is known as the Snow Country. Since the old days, people in Ojiya have used this location and climate to their advantage, developing a distinctive culture and traditions all their own. These include Nishiki-goi (ornamental carp) and Ojiya chijimi, a fabric that is recognized by UNESCO as an intangible cultural heritage. On this episode of Journeys in Japan, Paul Riley visits Ojiya in the autumn months, to discover its traditional specialties.